About
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Nicole Dextras, an environmental artist working in a multitude of media including sculpture, interactive public installation and photography, has created the most beautiful typographic ice sculptures.
Interesting Read - Designing For Emotion
Key learnings :
Use the principles of human nature and emotion to your advantage. By creating a more thoughtful design, you will subconsciously encourage engagement with your brand through your site – something that no amount of marketing spend can buy you.
While the human use of emotion to communicate and our reactions to certain situations are universal, designing for emotion still requires nuance and careful consideration. Be natural and honest about who you are, and don’t try to be something you aren’t - people can spot a phoney from a mile away, so don’t underestimate your audiences’ savvy.